In times like these, it is simply not wise to waste food. Especially not food as delicious and nutritious as peanut butter. Especially not if you buy it at Whole Foods and it costs $10 a jar. Enter Sherwood Forlee, a former Princeton University engineering student who decided to put an end to the age-old frustration caused by poor jar design. He invented 'The Easy PB&J Jar,' which he describes as, "a jar with two lids that allows you to access all of your peanut butter easily without having to resort to breaking open the jar." Whoa there, Sherwood. Well, whether you are the type to shatter your jars in order to access the last serving of your well-deserved peanut butter or jelly, or you just throw the jar away serving un-served, (with a wistful sigh) you are sure to appreciate his invention.
With Forlee's jar, as access to your jarred condiment of choice starts to become difficult, simply flip the jar over and have a fresh go at the peanut butter stuck at the bottom. It's like you just cracked open a brand new jar! Plus "the straight and smooth internal walls" ensure that no peanut butter is stuck behind in one of those nooks that exist in the standard jar model.
dude, that is GENIUS.
ReplyDeleteHaha! Love it!
ReplyDeleteHere is a european trick: learn out to "clean" any type of jar, even the kind with extra tricky nooks. One word: nutella. More hazelnut butter than peanut.. with a touch of chocolate. Usually you have it as a kid, for afternoon snack, carefully spread on bread by mommy. But as soon as she turns her back the said jar is victim of a special spoon attack. Nothing left in 10 min, let me tell you: no nook can resist the secret gesture of the hungry spoon...
here you can see the trace of the spoon..
http://www.youtube.com/watch?v=lgsAYl2NLZE
and this is a war declaration against peanut butter...
http://www.youtube.com/watch?v=8XTiCfRq6WQ&NR=1
so anyway no wonder you need a speacial jar to finish the sticky peanut butter, you don't like to have it on your fingers...
We LOVE nutella so much we could lick our elbows to get the last tiny bit... :)
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ReplyDeleteI don't get how this invention is useful unless companies start to sell their product in this jar?
ReplyDeleteBecause certainly even a recession-savvy unemployed does not have the time to be transferring all of the product from its original jar into this one, just to empty it again? Nor foolish enough to overlook the fact that when they transfer the product into the new jar, they must find a way to clean the original jar out or risk wasting precious condiment....
Anyhow, perhaps I am overlooking a vital piece of information.
Hah, I know. The cruel irony. I imagine that the inventor's intention is to sell the idea to said companies, but in the meantime I think the idea is amusing enough to merit circulation...
ReplyDeleteWe're an invention marketing/licensing/consulting agency based right here in nyc. We've specialized in fashion/beauty accessory and lifestyle inventions for over 20 years. We recently wrote an article on inventing during a recession...
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